Sony president Hideaki Nishino has stated the company is open to adjusting the price of PlayStation Plus in the future, as the company aims to “maximise profitability”.
The comments come as part of a discussion between Sony CEO Hermen Hulst and president Hideaki Nishino on PS Plus and the company’s future. Discussing Sony’s subscription service, Nishino stated: “We will continue to add more value and adjust our pricing strategy in a dynamic way to maximise profitability.”
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This statement, while not an indication that a price increase is necessarily on the cards, is essentially stating Sony will ensure the service will prioritise profitability going forward. Indeed it’s a statement Sony has been aligned with for some time, given the spread of price increases PS Plus has received over the years.